Research & Development
Research is the key to new or expansion projects. Intelligence regarding competition and consumer acceptance of product and service programs is equally important when making economic decisions that will affect ongoing success.
Services For Developers
- Market feasibility
- Site selection
- Zoning representation
- Operational program design
- Architectural consultation
- Pre-marketing and sales
- Operational pro forma
- Major and minor furnishings, fixtures, and equipment consultation
- Pre -opening and ongoing management
- Ongoing sales and marketing
These services to developers of senior living communities are available individually, or as a package.
Mystery Shopping
Mystery shopping is conducted by phone and/or in person. Determine your competitor's skills, as well as your own community's response to telephone inquiries and on-site visits.
Competitor Analysis
An evaluation of your competition's services, fees, features and selling style helps you determine the competitiveness and uniqueness of your products, services and fees.
Focus Groups
RSA will conduct group interviews with selected prospective residents and/or appropriate contact persons to determine the worthiness and value of new product lines, program designs, pricing, or the need for new construction or expansion.
Recruitment, Screening and Technical Interviewing of Management Level Staff
The right person in the job is essential to the success of the project. RSA can conduct a complete search for management level staff such as marketing and sales professionals, clinical liasons, and accounting staff, or perform a technical interview with your own candidates.
Stay ahead of changing state regulations! We help our clients in Pennsylvania successfully navigate the changing Pennsylvania assisted living and personal care home regulations.